Brand / Package Design Project
Brand / Package Design Project
The purpose of this project was to design a food truck and menu, along with the product they sold. The goal was to make a product placement and package for the product. I chose to make a brand called “Tribal Trail Mix” that sold whatever mixture of trail mix you wanted from the menu in a Triangular package. The design of the package is supposed to be compact, easy to open with one hand and pour trail mix into your mouth, and fit in the up tube storage compartment of a mountain bike. I made the design inside of Adobe Illustrator, and made the triangular package composition myself by experimenting with cutting out paper. Once I had the package composition down, I designed it and printed it out for a final product. [2021]